Built for discerning homeowners who appreciate timeless value perfected by cutting-edge innovation and fine craftmanship
SINGAPORE – Media OutReach – 27 March 2023 – Samsung Electronics Singapore unveiled the new BespokeInfinite Line, which includesthree freestanding products – a Wine Cellar, Fridge, and Freezer, featuring timeless design that combines refined lines with high-quality panels and finishes. The Made-in-Korea lineup is equipped with features that offers superior level of convenience, and beautifully complements any existing kitchen décor with its minimalist simplicity.
The Bespoke Infinite Line – a new class of luxury
The Bespoke Infinite Line Wine Cellar is Samsung’s first full-height wine storage appliance. Tapping into the desire of wine enthusiasts and collectors, the Bespoke Infinite Line Wine Cellar is not just a wine storage space, it is a must-have statement piece that offers an elegant showcase of wine collection and innovative wine storage solutions.
“Our Bespoke line has resonated with many homeowners for its aesthetic and remarkable performance. Bespoke’s contemporary modular take on refrigeration solutions removes the need to discard or replace your fridge as your lifestyle evolves. For Bespoke Infinite Line, we combined that versatility with a design that exudes luxury, refined finishing, coupled with premium materials that is sure to remain stylish for years,” said Gavin Yeong, Head of Digital Appliances, Samsung Electronics Singapore.
The Bespoke Infinite Line contemporary modularity offers incredible possibilities of configuration.
The Bespoke Infinite Line beautifully made to complement any kitchen with its built-in look.
Timeless Design for Every Kitchen With a timeless aesthetic that reflects the latest trends, the Bespoke Infinite Line is built to last. Distinguished by its refined lines, the Infinite Design harmoniously blends into modern kitchens and will stand the test of time. Its smooth surface, metallic Timeless Greige finish with premium aluminium exterior, are complemented by an elegant gold copper-edged frame.
Made to fit coherently to achieve a built-in look, the Bespoke modularity element also allows homeowners to customise and seamlessly combine multiple modules into one unit. The 1-Door Fridge and 1-Door Freezer can be enhanced with the Bespoke Infinite Line Wine Cellar or vice versa, to create the perfect modular configuration to suit homeowner’s lifestyle.
The interior is bright and refined with its Tunnel Lighting and Black Metal Cooling, the two features that epitomise elegant balance of form and function. The Tunnel Lighting on the frame not only enhances the aesthetic, but beautifully illuminates the interior with light from every direction. Applied to the duct and door, Black Metal Cooling not only creates a sense of depth, but also makes it easier for the cooling units to efficiently maintain its cold temperature inside to ensure the freshness of your produce.
The Bespoke Infinite Line Wine Cellar comes with a high-performance Triple-Glazed Glass Door that blocks and reflects UV rays[1], to prevent harmful ultraviolet rays from chemically altering the quality and taste of the wines. The natural wood racks are crafted from high-quality natural oak wood that reduces quality-diminishing vibrations. There is also a presentation zone within the wine cellar for homeowners to showcase their most prized wine collections.
Close-up of the Infinite Design panel
Natural wood racks add sophistication to the Wine Cellar
Ultimate Convenience for Homeowners When it comes to luxury kitchen design, nothing is more exclusive than kitchen appliances that fit seamlessly into the cabinetry to achieve a built-in look, coupled with outstanding performance. The Bespoke Infinite Line is equipped with features that provide users the ability to store and access the cooling units under ideal conditions.
The Auto Open Door features a sensor on the side[2] that automatically opens the door when touched[3] for convenient access. The built-in sensor means there is no protruding door handles to get in the way, and the minimal look addresses modern consumers’ demand for clutter-free designs.
A 1.4-liter AutoFill Water Pitcher found in the Bespoke Infinite Line 1-Door Fridge enables users quick and easy access to refreshing, cold filtered water, anytime. The dishwasher-safe[4], BPA-free[5] AutoFill Water Pitcher automatically fills with filtered water as soon as it is placed in the fridge. It also offers the option to create deliciously flavoured beverages by adding any fruits or herbs in its built-in infuser.[6]
The Dual Auto Ice Maker in the 1-Door Freezer will ensure that users always have plenty of ice by automatically creating Whisky Ball Ice or Cubed Ice.
The AutoFill Water Pitcher adds flavour to water with fruit infusions or even brew cold iced tea in the fridge.
Dual Auto Ice Maker offers the true convenience with 2 types of ice.
Innovatively Designed to Optimise Storage and Freshness The Bespoke Infinite Line offers flexible storage options that allow users to store different foods under optimal conditions, keeping everything deliciously fresh.
The Bespoke Infinite Line Wine Cellar consists of Triple Temperature Zone with three separate temperature-controlled compartments that create an optimal condition to simultaneously store different types of wine.
The top and bottom climate zones can be set to temperatures ranging from 5–18°C, while the Flex Pantry in the middle can be set between 5–13°C. Its low vibration environment of 1.7mg and sound level of 35dB[7] inside the cellar can reduce chemical reactions, which perfectly preserves each bottle’s taste. Moreover, the humidity control feature can prevent oxidation, which effectively prevents ruining of colours and flavours, corks from cracking, as well as mold and mildew from growing. Bespoke Infinite Line Wine Cellar is designed to create and maintain the ideal temperature and humidity to preserve the wine collection to age properly into the future.
The Bespoke Infinite Line Wine Cellar consists of Triple Temperature Zone
Seamless SmartThings[8] Integration For homeowners who enjoy a personalised home and a smart lifestyle, the Bespoke Infinite Line comes with several smart features via the SmartThings app that will bring more convenience, comfort, and customisation. SmartThings Home Care wizard keeps tabs on your household devices, send notifications and offers trouble-shooting solutionswhileSmartThings Energy[9] manages and monitors the current energy consumption to let users enjoy the best of smart savings.
For homeowners who want to take the guesswork out of their wine choices, SmartThings Smart Wine Storage can act as their personal sommelier. Users just need to scan the labels of each wine bottle and key in the required information to manage their wine inventory efficiently.
Lastly, with SmartThings Cooking, it can recommend the perfect food to pair with the wine[1] and monitors their groceries and the expiry dates of the items stored within the cooling units.
Bespoke Infinite Line Availability and Pricing The new Samsung’s Bespoke Infinite Line is now available on the Samsung Online Store and at selected consumer electronic stores.
*Disclaimer – Bespoke Infinite 1-Door Fridge (RR40B99C5AP/SS) / Freezer (RZ38B98C5AP/SS) and Door Panel (RA-R23EAAA1GG) sold separately. Price stated is inclusive of the Door panel.
Bespoke Infinite Line comes with a 20-year warranty on the Digital Inverter Compressor, which is known for its energy efficiency, durability and how quiet it runs.
More details about the Bespoke Infinite Line can be found here and also in the Appendix section (accurate at time of print).
[2] Auto Open Door’s hinge is placed on the right side of the fridge and wine models and on the left side of the freezer.
[3] Door automatically opens to about 50 mm. If you do not open the door further, it will close automatically after 2 seconds.
[4] Tested for 125 cycles in accordance with the “Mechanical dishwashing resistance of utensils” test method (BS EN 12875-1:2005) and certified as dishwasher safe by SGS.
[5] Bisphenol A (BPA) is found in polycarbonate plastics and epoxy resins, which are often used in food and beverage containers, and has been linked with possible adverse health effects.
[6] To produce flavoured water the Infuser should be filled with your preferred fruits or herbs before using it.
[7] Based on internal testing in accordance with internal vibration test measures and the international noise test standard (IEC 60704). Test conditions: outside temperature = 25°C, humidity = 50%, temperature = factory setting.
[8]Requires installation of SmartThings App on compatible Android or iOS device, with Android 6.0 and higher or iOS 10.0 and higher, and Wi-Fi® connectivity to the mobile device. A Wi-Fi® connection and a Samsung account are required.
[9]SmartThings Energy currently works with around 40 Samsung home appliances that are SmartThings enabled. These include refrigerators, washing machines, clothes dryers, dish washers, air conditioners, air purifiers, vacuum cleaners, ovens, hoods, cooktops, microwave ovens, TVs (from June 2022) and energy meters.
Appendix
Product name
1-Door Fridge
Wine Cellar
1-Door Freezer
Model
RR40B99C5AP/SS
RW33B99C5TF/SS
RZ38B98C5AP/SS
Net Dimensions (W x H x D) mm
595 x 1855 x 688
595 x 1855 x 688
595 x 1855 x 688
Net Weight (kg)
118kg
146kg
125kg
Capacity
380L
101 bottles
314L
Exterior
Display Type
Backlighting Touch
Backlighting Touch
Backlighting Touch
Interior LED Light
Tunnel Lighting
Tunnel Lighting
Tunnel Lighting
Panel Design
Timeless Greige
–
Timeless Greige
Energy
Energy Rating / Ticks
3 Ticks
–
–
Energy Consumption/year
230 kWh/year
–
–
Door
Door Open Type
Auto Open Door (Right)
Auto Open Door (Right)
Auto Open Door (Left)
Door Open Degree
115°
115°
115°
Door Handle
Recess
Recess
Recess
Interiors
Metal Interior Wall
✓
✓
✓
Duct & Door
Black Metal Duct
Black Metal Duct
Black Metal Duct
Cooling Type
Metal Cooling
Metal Cooling
Metal Cooling
Noise Level (dB)
37
35
37
Wi-Fi Embedded
✓
✓
✓
SmartThings App Support
✓
✓
✓
Water Solution
AutoFill Water Pitcher
–
–
Ice Solution
–
–
Dual Auto Ice Maker
FlexZone
✓
✓
–
Deodoriser Type
UV Deodorising Filter
UV Deodorising Filter
–
Hashtag: #Samsung
The issuer is solely responsible for the content of this announcement.
About Samsung Electronics Co., Ltd.
Samsung inspires the world and shapes the future with transformative ideas and technologies. The company is redefining the worlds of TVs, smartphones, wearable devices, tablets, digital appliances, network systems, and memory, system LSI, foundry and LED solutions. For the latest news, please visit the Samsung Newsroom at http://news.samsung.com
Stakeholder mapping, analysis, engagement and communication needs to be detailed to avoid business losses or even worse, a crisis. How can you do this effectively to prevent failure? ...
Data-driven business decisions have never been as crucial, especially in this era. MGBF leverages off, technology, experience and market presence to aid businesses in making accurate decisions. ...
MGBF provides comprehensive strategic advice and results-focused solutions to solve clients' problems in business-government relations so they can focus on their core business. ...
A critical business challenge is meeting the right decision-makers and potential buyers through the best channel and platform. How will you improve your business competency? ...
MGBF is hosting a networking session with Romania's global analyst, Radu Magdin, in Kuala Lumpur. Join the discussion on strategic shifts and conflict flash points that impact Malaysia’s international facing business.
Expanding on the Malaysian government's efforts to promote the country as a trade and investment destination of choice, MGBF will engage with the many industry leaders who announced multi-billion dollar commitments.
The global trend towards a sustainable future is driven by multiple forces. What does Malaysia have to do to achieve resilience at the corporate level while creating new business opportunities?
Special session: Cyberwarfare Waged on the Corporate Sector - Lessons from the Russia-Ukraine Crisis. Corporations are in a digital arms race that many don't realise. How does this relate to your organisation?
The classic knee-jerk reaction is to say, fire the coach, change the leadership of associations, and reduce the funding till they start performing better. This kind of negative reinforcement may work for kindergarten children, but we are dealing with high-performance adults – individuals much further along in their psychological and […]
Since its earliest tea plantations in 1929, Cameron Highlands has grown to become a key player in the agricultural landscape of Malaysia, producing 40 per cent of all vegetables grown. Despite Malaysia shifting its economic focus away from agriculture, the industry remains imperative for food security and the livelihoods of […]
Although at first glance the travel industry and the agricultural sector appear to have nothing in common, they actually share more than meets the eye. The economic benefits of tourism to the agricultural sector can be multiplied several times over. “Tourism brings the end consumers closer to the source, which […]
The Malaysia Global Business Forum (MGBF) recently held a high-level roundtable themed ‘Designing the Future of the Digital Economy’, attended by industry leaders and business associations. The guest of honour was Yang Berhormat Syerleena Abdul Rashid, the Member of Parliament (MP) for Bukit Bendera in Penang. The MP’s Special Session […]
The Malaysia Global Business Forum (MGBF) will be hosting a roundtable on ‘Designing the Future of the Digital Economy’ on 23 February 2023. It is the culmination of the first three MGBF Exclusive Roundtable Series titled ‘The Evolving Threat Matrix in the Digital Economy’ held throughout 2022. According to the […]
The Founding Chairman of the Malaysia Global Business Forum (MGBF), Nordin Abdullah, today spoke on Bernama TV’s leading English talk show, The Brief, hosted by Jessy Chahal, on the topic of a stable political reality and what that means for the Malaysian economy. Nordin said, “The first thing that it […]
More than 1,100 years ago, Muhammad ibn Musa al-Khwarizmi was developing the mathematical formulas that we know today as algorithms which now have become so intertwined with the business fortunes of global media giants and the very fabric of geopolitics. A series of recent high level international reports have revealed […]
KSK Land has been recognised by the Malaysia Global Business Forum (MGBF) for its role in attracting high net-worth individuals to Malaysia post-pandemic. The first challenge in investor attraction is “selling” the country. In the context of Asia, Malaysia is competing with some very established investment destinations. The second […]
Malaysia, in particular Kuala Lumpur, continues to position itself as a regional centre to do business, educate a family and enjoy a global lifestyle. One company, KSK Land, has taken the lead in positioning itself and the city of Kuala Lumpur as a property investment destination for the global citizen […]
The upcoming budget represents an opportunity to build resilience in the critical sectors that will form the backbone of the country’s future-facing economic ambitions. This however needs to be achieved in the context of managing the community sectors most impacted by COVID-19 over the past two years. The Keluarga Malaysia (Malaysian Family) […]
Malaysia Global Business Forum (MGBF) has moved to support the creative economy as the overall economy moves into a recovery phase following the COVID19 pandemic. As a step in the direction of normalcy, the MGBF has agreed to host the art exhibition “I Know You’re Somewhere So Far” by one […]
Congratulations to Datuk Seri Ismail Sabri Yaakob for taking up the mantle of the ninth prime minister of Malaysia. There is nothing normal about the situation; it could not have been scripted but it has kept the spectrum of media, mainstream and social, gripped. The first order of business for […]
In a stirring speech to the nation, President Joseph R. Biden, Jr. stamped his brand of leadership on the presidency, in his first act as the 46th president of the United State of America, it signaled several shifts. Perhaps the weather was foreboding with snow falling before the ceremony that […]
KUALA LUMPUR, 6 July 2022 – As the global economy continues to deal with unprecedented levels of disruption caused by the pandemic and the conflict between Russia and Ukraine, the convergence of energy security and food security issues has become a front-of-mind issue faced by policy makers and consumers alike. […]
KUALA LUMPUR, 23 June 2022 — Malaysia Global Business Forum (MGBF) ties up with scoutAsia to ensure that businesses are equipped with deeper regional insights. The past two years has seen a massive shift in the way businesses are conducted with digitisation, digitalisation and automation continuously being adopted to improve […]
KUALA LUMPUR, 25 May 2022 – The Malaysia Global Business Forum (MGBF)’s exclusive roundtable on ‘Security Concerns in Critical Value Chains’ was held in a hybrid setting yesterday at the Eastin Hotel Kuala Lumpur. The guest of honour was Yang Berbahagia Tan Sri Dato’ Seri Rafidah Aziz, former minister of […]
We live in the age of crisis. At the heart of any crisis is the threat of rapid change. Change too deep or too wide that the current coping mechanisms for an individual, corporation or government are unable to remain resilient. An unwelcome paradigm shift, like the proverbial spider, that […]
The Malaysia Global Business Forum (MGBF) has released a report following the roundtable on ‘Digital Resilience in the Corporate Sector’, which was recently held in Kuala Lumpur. In attendance as guest of honour was Deputy Minister of Communications and Multimedia, Datuk Zahidi Zainul Abidin. The report recommended several critical development […]
Trade and investment delegations will trickle back over the next few months, but the second half of the year should see considerable return of business travellers. It was learnt that over 50 per cent of international business chambers and industry associations surveyed will consider sending exploratory teams to Malaysia during […]
http://news.samsung.com 
