Subang Jaya: ShyleenaTM brand had officially launched a new fragrance for both male and female at Ali Grand Ballroom, Subang Jaya. They also have a couture fashion show and introduced their young designer as a part of the event. All the dress worn by the models was from ShyleenaTM.

Parfum D’Ailes (the scent of wings) floral oriental for women and Parfum D’Hope (the scent of hope) oriental wood for men, these are the fragrance that was launched yesterday.

ShyleenaTM is owned by Faridah Khamis, Director of Mrs Asia Worldwide (M) Sdn Bhd. This brand is very new to the market since the brand was lunched April 2019. The purpose of this brand is to serve people with an affordable price and she believe everyone in Malaysia is afford to buy her product.

”In Malaysia, it’s a bit difficult to sell the product because there are too many products, we need to get more exposure by having a booth in a Mall and showcase the fragrance there. I’m also trying to package it into a small bottle so that the cost of buying will he cheaper and easier for the customer to try out the product, ” said Karina.

”I’m planning to sell this product internationally if I managed to get wholesale buyer I will sell to them with the proper terms and policy, ” she said.

The price of the 50ml fragrance is only RM 175 each and five percent of the money will be donated to National Cancer Society of Malaysia.

She so added, ”Im unsure how online platform can encourage to achieve my selling point, because my brand is very new to world and people need to smell my fragrance to see if they love it or not, unless for the regular customer.”

To those who interested to buy this product can get it from www.mrsasiaworldwide.com and also can visit at Di Mayang Condominium.

Reported by Shalini Katessan

 




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