SINGAPORE – Media OutReach Newswire – 8 December 2023 – Shopee closes out the year with its 12.12 Birthday Sale, bringing users’ wishlists to life. This year, 12.12 is set to share the holiday cheer and bring smiles to users as Shopee makes their shopping wishes come true. Shoppers can expect exclusive deals and rewards on their favourite products and brands for all their gifting and festive needs on Shopee, together with a range of festive content and exclusive promotions on Shopee Live.

Shopee wraps up 2023 with the biggest festive celebration, fulfilling wishes and bringing joy this 12.12 Birthday Sale

Everyone can be a part of the celebrations on 12.12 Birthday Sale which features the widest variety of products, made better with $200 cashback, 12% off brand vouchers and 50% off Shopee Live for you to shop and save on your wishlist.

Shopee will also launch its Wish and Win campaign to bring more year-end cheer to users across the 12.12 period. From 3 – 12 December, 120 lucky users will get their shopping wishlist granted by Shopee! Users can simply share a screenshot of their desired item from popular brands such as Nintendo, Sterra, Sony and Medicube, on social media, tag Shopee and use the hashtags #1212BirthdaySale & #ThisOneMyShopeeHaul to win any item they wish for.

One of the lucky 120 users at the Wish and Win campaign
One of the lucky 120 users at the Wish and Win campaign

Between 1 – 12 December, shoppers can also look forward to exciting rewards at Orchard Road (opposite Ngee Ann City Civic Plaza) where Shopee will also be unveiling its 12.12 Wish Button event! To participate, users just have to beat the timer by pressing the button at exactly 12.12 seconds, and they will walk away with exclusive $12 no min. spend vouchers. Even better, between 3 – 12 December, the first three winners daily to achieve 12.12 seconds, will win the Wish and Win campaign and have their shopping wish granted by Shopee.

12.12 Wish Button event at Orchard Road between 1 - 12 December
12.12 Wish Button event at Orchard Road between 1 – 12 December

Shoppers can also look forward to exclusive deals and promotions including Lowest Prices Birthday Bash, Birthday Flash Deals and Beauty Box Blast. From the latest beauty items to bestselling home essentials, shoppers can hunt for the best gifts and experiences to reward themselves and their loved ones with massive year-end deals from favourite brands like SK-II, Hinomi, Purest Co and more.

Add to cart now these Lowest Prices Birthday Bash deals perfect for gifting:

  1. SK-II Facial Treatment Essence 230ml OP $264.60, SP $171.15
  2. HINOMI H1 Pro Fully Customizable Mesh Ergonomic Chair OP $999, SP $527.88
  3. SONY WH-1000XM4 / WH-1000XM5 Wireless Headphones OP $409, SP $349
  4. Purest Co Collagen Glow Berries 5500mg OP$115, $109.25
  5. Airbot Robotic Vacuum L108S Pro Ultra, 8000Pa OP $1799.90, SP $649
  6. [Official Store] Martell Cordon Bleu Cognac 1 Litre OP$410.00, SP $345

Plus, enjoy INSANE Birthday PRICE DROPS on your favourite deals only on 12 Dec! Add to cart now and set reminders to checkout limited quantity favourites at these timeslots:

  • 12am: Medicube Age-R Booster-H Bubble Serum
  • 12pm: [Bundle of 2] New Moon Premium South Africa Abalone 400g
  • 8pm: Estee Lauder [New 7th Gen.] Advanced Night Repair (ANR) Synchronized Multi-Recovery Complex 50ml
  • Stay tuned for more INSANE PRICE DROPS only on 12 Dec

Shop the 12.12 Birthday Sale on Shopee from 3 to 12 December:
Hashtag: #1212BirthdaySale #ThisOneMyShopeeHaul

The issuer is solely responsible for the content of this announcement.

About Shopee

Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee promotes an inclusive and sustainable digital ecosystem by enabling businesses to digitalise and grow their online presence, helping more people access and benefit from digital services, and uplifting local communities.

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping homegrown brands and entrepreneurs succeed in e-commerce.

Shopee is part of Sea Limited (NYSE: SE), a leading global consumer internet company. Sea’s mission is to better the lives of consumers and small businesses with technology through its three core businesses: Shopee, Garena and SeaMoney.


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