Kuala Lumpur, 7 October 2019 – Entropia Group, the new age consulting-meets-agency offering, has once again bagged the most awards at The Drum Digital Advertising Awards APAC 2019, which took place in Singapore on Friday, 4 October 2019.

Entropia scooped up six awards, walking away with the highest number of wins for a single agency office in the Asia-Pacific region, including the prestigious accolade for MOST EFFECTIVE MEDIA AGENCY. A fitting accomplishment, as it comes fresh on the heels of its recently launched ‘Evolutionary Planning’ process and tool suite, and Marketing Effectiveness Audit practice, which offers businesses a forward-looking diagnostic of where their marketing investments are going, and what it is truly bringing back for the business.

Continuing their winning streak on the night, for their work on Pos Malaysia’s campaign “Pos Malaysia returns from crisis”, Blanc by Entropia won awards for Best High Impact Campaign, as well as Best Cross Platform Campaign for AIA Malaysia’s “The Hunt for Health” campaign.

The esteemed judging panel of experts from across various industries also awarded Blanc by Entropia a Highly Recommended for AIA Malaysia – Best Paid Social Campaign. And Noir by Entropia received two Highly Recommended for Taylor’s University – Most Effective Use of Data, and Nippon Paint – Best Video Campaign.

Prashant Kumar, Founder & Senior Partner at Entropia said, “Winning industry awards is a team effort and a true testament to the superb collaboration between our talent and our clients. We are truly honoured to be celebrated among the best of the best in the industry at The Drum Digital Advertising Awards. At Entropia, we always aim for the stars, so it is truly gratifying to see our hard work paying off.”

The Drum Digital Advertising Awards APAC celebrates programmatic and ad-tech in agencies, publishers, platforms, trade desks, and more, across the whole APAC region. It is open to any individual, agency, brand or organisation producing effective digital advertising executions, and award those that make the biggest difference to the region’s digital advertising industry.

Full list available


Most Effective Media Agency – Entropia

Best Cross Platform Campaign – Blanc by Entropia for AIA Malaysia

Best High Impact Campaign – Blanc by Entropia for Pos Malaysia Limited

Highly Recommended 

Most Effective Use of Data – Noir by Entropia for Taylor’s University

Best Video Campaign – Noir by Entropia for Nippon Paint

Best Paid Social Campaign – Blanc by Entropia for AIA Malaysia



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